Personal Value Proposition – unwrap your career gift
Despite bags of experience, qualifications, to die for skills and super-talents it’s not uncommon for midlife career changers to feel uncomfortable about tooting their own horn. Some see it as bragging. Others see it as selling (something they don’t like doing). And some just don’t believe there’s anything special about themselves.
There’s only one of you and that’s amazingly unique, don’t you think? So it’s time to dig soul deep and discover what makes you irresistibly fabulous with your very own Personal Value Proposition (PVP).
HUH? WHAT’S A PVP?
A Personal Value Proposition is a sock-it-to-them statement that showcases your fabulous-ness, your zone of genius! We’re talking a short and sassy summary of what sets you apart from everyone else and highlights the value you’ll bring to an organisation or potential client.
Ever asked someone what they do and their response is vague and confusing? What they’re saying doesn’t light you up like a Christmas tree and instead of wanting to know more you lose interest.
That’s what can happen if you don’t have a Personal Value Proposition. When it comes to the dreaded ‘Why should we hire you?’ question at interviews you’ll stumble over your words instead of articulating your brilliance with confidence and ease. Application letters? You’ll probably get radio silence if there’s no PVP to pique someone’s interest. And if you’re a business owner you’ll fail to inspire potential clients if you can’t clearly define who you are, what problems you solve and the outcomes you achieve.
Having a Personal Value Proposition will drawer decision makers to you like a magnet – and they’ll want you and only you!
GIFT YOURSELF A PVP
Give yourself a PVP as an early Christmas present. Get your cosy socks on, curl up on the sofa and start to develop your Personal Value Proposition
[https://arielle.com.au/personal-value-proposition/] Write down everything, and I mean everything, that’s great about you – what you’re good at, what you love, what motivates you, your values, your strengths, your achievements, your personality, who you want to serve, how you want to serve.
As you’re writing look for patterns to emerge. What part of your work excites you? What are the best results you’ve ever got in your career? What was the impact of the result to your team, clients, organisation? Once you’ve identified your best bits you can pull everything together to create your Personal Value Proposition [https://medium.com/@matt.tanner/use-a-personal-value-proposition-to-land-your-next-job-ef8855c608a].
Don’t worry that your career change might be taking you in a completely different direction or that you want to set up your own business. Remember, companies don’t hire the most experienced candidates – they want someone with irresistible ROI whose unique gifts and talents will bring value to their organisation.
THE GIFT THAT KEEPS ON GIVING
Once you’ve defined your value with confidence, passion and power it’s a totally different mindset, a whole new vibe. With a killer PVP you’ll confidently articulate…
What you do, the problem you fix, the outcome you deliver, and how you do it in your own special and very unique way.
And you’ll make sure people know it!
You’ll leave people in no doubt you’re exactly what they’re looking for and you’ll be the best hire they ever made!
And the great news is this gift isn’t just for Christmas! Your PVP is the gift that keeps on giving – all wrapped up and ready to go for interviews, networking, covering letters, anywhere and everywhere you need to make an impactful first impression and land your dream job in 2022!
* Want to nail your PVP? I help with this and loads more confidence-boosting coaching tools, strategies and techniques in my 8-week career-landing Career & Mindset Makeover Programme. To find out more let’s chat. https://calendly.com/confidence-connoisseur/complimentary-consultation.
